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Civic engagement means working to make a difference in the civic life of our communities and developing the combination of knowledge, skills, values and motivation to make that difference. It means promoting the quality of life in a community, through both political and non-political processes.

Marc Freedman, author and founder of Civic Ventures, said this about the Baby Boomers: "America's burgeoning older population is poised to become the new trustees of civic life in this country. These individuals have the time to care; they have the skills and experience required; they have the personal need to contribute in new ways. This match, between the untapped resources of older Americans and the needs of American communities, constitutes the great opportunity presented by America's aging."